

Mobile Growth Drives Q2 Digital Marketing Spending (Infographic)
Not surprisingly, mobile growth was a key factor in a robust second quarter of 2015 for digital marketing, according to anew study from...


How to Incorporate Video Into Your Social Media Marketing Campaign - #infographic
Did you know that, an estimated 74 percent of all internet traffic in 2017 will be video? And that viewers retain 95 percent of a message...


#SocialMedia Marketing: 10 Ways To Be A Smarter Tumblr Marketer - #infographic
Did you know that 90 percent of Tumblr users say they have been inspired to buy something that they found in their Tumblr feed. In an...


CHIEF MARKETING OFFICER EXCHANGE: MIDDLE MARKET
Many events are focused on Fortune 1000 organizations and the challenges they are directly facing, but these same challenges and topics...


3 Ways SEO Professionals Use Content Distribution as Part of Their Organic Search Strategy
Content Distribution is the act of promoting content in one or all of the following ways: Earned Content Distribution: This is when...


Customerization: Making Service Their Way
“It’s all about you!” the breathtaking Korean Air ad sings to us on television. And, we recall the Burger King’s successful “Have it...


How to Succeed in Content Marketing Without Publishing a Thing – Part 1: Press Coverage
Whether you’re a publishing machine like L’Oreal or you have a more modest content marketing operation, who can resist the appeal of...


The Key to B2B Marketing Transformation: Integrate People, Processes and Technology
Each week, I get some very interesting questions from members of our exclusive, invitation-only B2B LinkedIn Group. We exchange notes...


Clienteling Goes “Boom”: Successfully Merging Data, Brand Attachment, Employee Focus, Channel Usage,
It has become increasingly well-understood by brands and companies that building an emotionally-based relationship with customers,...


5 Signs You Have A Customer Experience Problem
This summer, Influitive brought some of the brightest minds in customer engagement on the road to Atlanta and New York for our B2B...