River Island launches Style Studios to delight customers
British fashion brand River Island seeks to delight customers buying from them by launching a free, one-to-one styling service at its new Style Studio in its London Oxford Street flagship and Birmingham Bullring stores.
The studios will have a dedicated space in the stores where stylists will explain customers latest trends and River Island collections. Add to that fitting services for special occasions as well as complete styling services for a wardrobe make-over incorporating work wear, basics and everything in between.
That’s not all; there are ‘magic mirrors’ at the Style Studios, which will enable customers to take photos of themselves using the rather popular ‘selfie’ function as well as see themselves in 360 degrees. The mirror also allows customers to compare outfit photos.
